Make use of data-driven insights from our team of experts, obtained through Hotjar and Google Analytics, to guarantee that any alterations made to your website or portal result in benefits for your users.
When making changes or improvements to digital platforms, there are often multiple pressures and perspectives to consider, such as internal preferences, opinions, and customer requests. How can you ensure that your development efforts prioritize the right areas and result in benefits for your most important audience - your users?
Our team leverages data from your Google Analytics for performance metrics, along with user behavior data from Hotjar, to provide insightful recommendations for improvements. For instance, if a high-traffic page has low conversions, we use Hotjar to analyse click heatmaps, scroll depth heatmaps, and session recordings, to identify the obstacles and suggest UX improvements accordingly.
We'll provide the Hotjar tracking code to implement on your platform to begin the data collection, and request read-only access to your Google Analytics.
After 3 months of data collection, our team will begin analysing the information gathered from both tools against an agreed set of priorities.
We'll assess your traffic, conversions, and user behaviour trends across your key pages to gain a full understanding of performance and potential user journey blockers or friction.
Each quarter, we'll generate and provide a report of all of our findings, and recommended remedial actions, including timescales and investments associated with Prodo making the fixes for you.
We'll provide the Hotjar tracking code to implement on your platform to begin the data collection, and request read-only access to your Google Analytics.
After 3 months of data collection, our team will begin analysing the information gathered from both tools against an agreed set of priorities.
We'll assess your traffic, conversions, and user behaviour trends across your key pages to gain a full understanding of performance and potential user journey blockers or friction.
Each quarter, we'll generate and provide a report of all of our findings, and recommended remedial actions, including timescales and investments associated with Prodo making the fixes for you.
If you're not getting the level of engagement on your website that you expect, have accessibility concerns, or are simply looking for help to build your business case - get insight from our expert team into various aspects of your website's performance with our free, no-obligation website audit.
We'll assess the platform using a combination of automated and manual tests, followed by explaining our report of findings and recommendations over a video call.
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“Prodo worked as our partner to deliver a top class website which completely revamped our digital presence. They accurately hit the brief, exceeded our expectations on design and were a pleasure to work with.”
Mike Underwood
Futures Housing Group“We were buzzing to work with Prodo. We chose them due to their wealth of experience working with other housing associations and ability to meet our tight deadlines. The launch of the sites was seamless and post support has helped to fix any minor issues quickly and efficiently. I happily recommend Prodo.”
Benjamin Lowe
Honeycomb Group“Prodo has been excellent to work with. Their partnership approach allowed us to work together to create a great looking, best-in-class website that is a massive step forward for Futures Housing Group. Not only do they offer a great service, but also give first-class advice and guidance around best practice and solutions to problems.”
Alex Kellett
Futures Housing Group
